What changes in 30 days
- A clearer offer and package buyers can understand.
- A conversion page or homepage section ready to publish.
- Sales call, proposal, follow-up, and objection language.
- A 90-day target-account and follow-up plan.
For PE-backed B2B companies
Make a newly acquired B2B company easier to buy from.
In 30 days, we turn unclear packaging, pricing, website copy, and sales messaging into a practical offer, page, sales story, and 90-day go-to-market plan your team can use.
- Buyer
- Fund or CEO
- Timeline
- 30 days
- Capacity
- 2 per month
The post-acquisition gap
The company may be good. The market may still be confused.
The product works. The team sells. But buyers hear different stories from the website, deck, pricing, and sales calls. That slows trust, weakens handoff, and keeps growth tied to a few senior people.
This sprint gives the CEO and deal team one clear offer, one buyer-facing page, one sales story, and one 90-day action plan.
The offer
30-Day Portfolio Company Offer Rebuild
A fixed-scope sprint for one B2B company after acquisition. We do the teardown, rewrite the offer, build the page, and give the sales team clearer language to use.
What this is not
- No revenue guarantee we cannot directly control.
- No full brand rebuild before the offer is proven.
- No paid media scale before message and follow-up are clear.
- No invented proof, fake logos, or claims the company cannot defend.
Offer teardown
$4.5k to $7.5k
Offer, website, sales story, target buyer, and pricing review with a prioritized action memo.
30-day rebuild
$18k to $45k
Done-for-you offer, page, and sales message rebuild for one portfolio company.
Monthly support
$7.5k to $15k/mo
Implementation support, go-to-market reporting, offer tests, and next commercial assets after launch.
What you get
The assets your CEO, sales team, and deal team need to move faster.
Offer and Sales Teardown
We review the offer, website, pricing, deck, sales flow, buyer objections, and current go-to-market plan. Output: a ranked action memo.
Clearer Offer and Packaging
We turn the current service or product into buyer-ready packages, proof points, qualification rules, and pricing logic.
Buyer-Facing Page Rewrite
We rewrite and implement one page or homepage section so buyers understand who it is for, what changes, why it is different, and what to do next.
Sales Story and Objection Map
We write the call story, objection responses, proposal framing, follow-up copy, and handoff notes for the commercial team.
90-Day Go-to-Market Plan
We define target-account filters, buying triggers, outreach angles, review stages, and weekly metrics.
AI-Assisted Research and Drafting
We use AI behind the scenes to speed up teardown, competitor comparison, account research, copy drafts, sales assets, reporting, and knowledge capture.
Why it works
A clearer offer, shipped fast, with less work for your team.
The sprint focuses on the parts that slow commercial execution: unclear packaging, weak proof, inconsistent sales language, and no simple next step. We improve what buyers see and what the team says before scaling channels.
Buyers understand who the company helps, what changes, and why it is different.
Proof points, qualification rules, and conservative claims are built into the offer.
Teardown in week one. Core page and sales assets inside 30 days.
Done-for-you delivery with two decision workshops and a focused asset review.
Included assets
Extra assets that help the CEO and deal team use the work.
First 100 Days Commercial Memo
A board-ready summary of the offer, bottlenecks, go-to-market priorities, owner, next actions, and what should not be scaled yet.
Deal-Team Question Pack
Questions an investment team can use before or after close to find offer, pricing, proof, and sales narrative gaps.
Sales Objection Map
The top objections, likely root causes, response language, proof needed, and what should change in sales assets.
Next Priority Backlog
A ranked list of follow-on opportunities after the first sprint: page tests, offer tests, segments, and sales assets.
30-day implementation path
A 30-day sprint with a decision point every week.
No long strategy phase. Each week produces an artifact the team can review, use, or reject.
-
1
Days 1-5: commercial teardown
Review the offer, pricing, website, deck, sales flow, buyer objections, proof, competitors, and current assets.
-
2
Days 6-12: offer and package rebuild
Define packaging, positioning, qualification rules, proof points, pricing logic, and the sales story.
-
3
Days 13-22: page and sales assets
Build the conversion page, sales story, objection map, follow-up copy, and go-to-market plan.
-
4
Days 23-30: team handoff
Hand off the assets, define weekly metrics, train the owner, and decide the next 90-day priority.
Best fit
Use this when the company is solid, but buyers still need a clearer reason to choose it.
Strong fit
- B2B company recently acquired or preparing a value creation plan.
- Founder-led sales motion that needs to become team-repeatable.
- Offer, pricing, website, and sales story do not match the actual value delivered.
- Operating partner or CEO can make decisions within the sprint window.
Weak fit
- No commercial owner available for decisions.
- Expectation of a guaranteed revenue result from copy changes alone.
- Full brand identity or product rebuild disguised as a go-to-market sprint.
- No permission to inspect existing sales, website, or offer assets.
Request a company review
Which company should we review?
Send the company, situation, and current bottleneck. We will reply with the right next step: teardown, 30-day rebuild, monthly support, or not a fit.
No clear fix, no sprint:
If we cannot identify a controllable commercial priority with enough access, urgency, and decision support, we send you the notes and stop there.