:root {
  --ink: #131513;
  --charcoal: #20221f;
  --field: #2d322c;
  --paper: #f6f2e8;
  --paper-strong: #fffaf0;
  --line: #d8d0bf;
  --muted: #6c6b61;
  --green: #6fa8d8;
  --green-dark: #24435a;
  --amber: #d7b46a;
  --rust: #6f8394;
  --white: #ffffff;
  --shadow: 0 24px 70px rgba(20, 22, 20, 0.18);
}

* {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  color: var(--ink);
  background: var(--paper);
  font-family: Inter, ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  line-height: 1.55;
}

body,
button,
input,
select,
textarea {
  letter-spacing: 0;
}

a {
  color: inherit;
  text-decoration: none;
}

img {
  max-width: 100%;
}

.skip-link {
  position: absolute;
  left: 1rem;
  top: -4rem;
  z-index: 100;
  padding: 0.75rem 1rem;
  color: var(--ink);
  background: var(--amber);
}

.skip-link:focus {
  top: 1rem;
}

.site-header {
  position: fixed;
  inset: 0 0 auto 0;
  z-index: 20;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1rem;
  min-height: 72px;
  padding: 0 5vw;
  color: var(--paper-strong);
  background: rgba(19, 21, 19, 0.78);
  border-bottom: 1px solid rgba(255, 250, 240, 0.16);
  backdrop-filter: blur(18px);
}

.brand {
  display: inline-flex;
  align-items: center;
  gap: 0.7rem;
  font-weight: 760;
}

.brand-mark {
  width: 1.05rem;
  height: 1.05rem;
  background:
    linear-gradient(135deg, var(--amber), transparent 48%),
    linear-gradient(315deg, var(--green), transparent 52%),
    var(--paper-strong);
  border-radius: 50%;
  box-shadow: 0 0 0 4px rgba(214, 155, 58, 0.12);
}

.nav {
  display: flex;
  align-items: center;
  gap: 1.4rem;
  color: rgba(255, 250, 240, 0.78);
  font-size: 0.94rem;
}

.nav a:hover,
.nav a:focus-visible {
  color: var(--white);
}

.hero {
  position: relative;
  display: grid;
  align-items: center;
  min-height: 88vh;
  padding: 9rem 5vw 5rem;
  overflow: hidden;
  color: var(--paper-strong);
  background: var(--charcoal);
}

.hero-bg {
  position: absolute;
  inset: 0;
  background:
    linear-gradient(90deg, rgba(15, 17, 15, 0.95) 0%, rgba(15, 17, 15, 0.78) 34%, rgba(15, 17, 15, 0.36) 72%, rgba(15, 17, 15, 0.64) 100%),
    linear-gradient(180deg, rgba(15, 17, 15, 0.15) 0%, rgba(15, 17, 15, 0.8) 100%),
    url("/assets/hero-growth-ops.png") center right / cover no-repeat;
  transform: scale(1.02);
}

.hero-inner {
  position: relative;
  z-index: 1;
  width: min(760px, 100%);
}

.eyebrow {
  margin: 0 0 1rem;
  color: var(--amber);
  font-size: 0.78rem;
  font-weight: 780;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.eyebrow.dark {
  color: var(--green-dark);
}

h1,
h2,
h3,
p {
  overflow-wrap: anywhere;
}

h1,
h2,
h3 {
  margin: 0;
  line-height: 1.04;
}

h1 {
  max-width: 720px;
  font-size: 4.6rem;
}

h2 {
  font-size: 3rem;
}

h3 {
  font-size: 1.2rem;
}

.hero-copy {
  max-width: 690px;
  margin: 1.4rem 0 0;
  color: rgba(255, 250, 240, 0.82);
  font-size: 1.2rem;
}

.hero-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 0.9rem;
  margin-top: 2rem;
}

.button {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 48px;
  padding: 0.85rem 1.15rem;
  border: 1px solid transparent;
  border-radius: 6px;
  font-weight: 760;
  cursor: pointer;
  transition: transform 160ms ease, background 160ms ease, border-color 160ms ease;
}

.button:hover,
.button:focus-visible {
  transform: translateY(-1px);
}

.button.primary {
  color: #171813;
  background: var(--amber);
}

.button.primary:hover,
.button.primary:focus-visible {
  background: #edca83;
}

.button.secondary {
  color: var(--paper-strong);
  background: rgba(255, 250, 240, 0.08);
  border-color: rgba(255, 250, 240, 0.24);
}

.hero-facts {
  display: flex;
  flex-wrap: wrap;
  gap: 0.8rem;
  margin: 2rem 0 0;
}

.hero-facts div {
  min-width: 140px;
  padding: 0.85rem 1rem;
  background: rgba(255, 250, 240, 0.08);
  border: 1px solid rgba(255, 250, 240, 0.16);
  border-radius: 6px;
}

.hero-facts dt {
  color: rgba(255, 250, 240, 0.58);
  font-size: 0.78rem;
  text-transform: uppercase;
}

.hero-facts dd {
  margin: 0.15rem 0 0;
  font-weight: 760;
}

.section {
  padding: 5.5rem 5vw;
}

.section-inner {
  width: min(1180px, 100%);
  margin: 0 auto;
}

.intro-band {
  padding-top: 4rem;
  padding-bottom: 4rem;
  background: var(--paper-strong);
  border-bottom: 1px solid var(--line);
}

.section-heading {
  max-width: 820px;
}

.section-lede {
  max-width: 780px;
  margin: 1.1rem 0 0;
  color: var(--muted);
  font-size: 1.08rem;
}

.split-text {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 2rem;
  margin-top: 2rem;
  color: var(--field);
  font-size: 1.06rem;
}

.offer-grid,
.capability-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 1rem;
  margin-top: 2.2rem;
}

.offer-panel,
.capability-grid article {
  padding: 1.35rem;
  background: var(--paper-strong);
  border: 1px solid var(--line);
  border-radius: 8px;
  box-shadow: 0 18px 46px rgba(31, 32, 28, 0.06);
}

.offer-panel {
  border-top: 5px solid var(--green);
}

.offer-panel.accent-amber {
  border-top-color: var(--amber);
}

.offer-panel ul,
.fit-columns ul {
  margin: 1rem 0 0;
  padding-left: 1.1rem;
}

.offer-panel li,
.fit-columns li {
  margin: 0.5rem 0;
}

.pricing-strip {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 1px;
  margin-top: 1.2rem;
  overflow: hidden;
  color: var(--paper-strong);
  background: rgba(255, 250, 240, 0.18);
  border-radius: 8px;
  box-shadow: var(--shadow);
}

.pricing-strip div {
  padding: 1.35rem;
  background: var(--charcoal);
}

.pricing-strip strong {
  display: block;
  margin-top: 0.35rem;
  font-size: 1.35rem;
}

.pricing-strip p {
  margin: 0.65rem 0 0;
  color: rgba(255, 250, 240, 0.72);
}

.label {
  color: var(--amber);
  font-size: 0.77rem;
  font-weight: 780;
  text-transform: uppercase;
}

.muted {
  background: #e8edf1;
}

.capability-grid {
  grid-template-columns: repeat(4, minmax(0, 1fr));
}

.capability-grid article {
  min-height: 250px;
}

.capability-index {
  display: inline-block;
  margin-bottom: 1.8rem;
  color: var(--rust);
  font-weight: 820;
}

.capability-grid p {
  color: var(--muted);
}

.journey-list {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 1rem;
  margin: 2.2rem 0 0;
  padding: 0;
  list-style: none;
}

.journey-list li {
  display: grid;
  grid-template-columns: auto 1fr;
  gap: 0.9rem;
  padding: 1.1rem;
  background: var(--paper-strong);
  border: 1px solid var(--line);
  border-radius: 8px;
}

.journey-list span {
  display: grid;
  place-items: center;
  width: 2rem;
  height: 2rem;
  color: var(--paper-strong);
  background: var(--green-dark);
  border-radius: 50%;
  font-weight: 820;
}

.journey-list p {
  margin: 0.65rem 0 0;
  color: var(--muted);
}

.proof-band {
  color: var(--paper-strong);
  background: var(--green-dark);
}

.fit-layout {
  display: grid;
  grid-template-columns: 0.85fr 1.15fr;
  gap: 3rem;
  align-items: start;
}

.fit-columns {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1rem;
}

.fit-columns > div {
  padding: 1.2rem;
  background: rgba(255, 250, 240, 0.08);
  border: 1px solid rgba(255, 250, 240, 0.18);
  border-radius: 8px;
}

.diagnostic {
  background: var(--paper-strong);
}

.diagnostic-layout {
  display: grid;
  grid-template-columns: 0.9fr 1.1fr;
  gap: 3rem;
  align-items: start;
}

.diagnostic-copy p {
  color: var(--muted);
  font-size: 1.06rem;
}

.diagnostic-note {
  margin-top: 1.4rem;
  padding: 1rem;
  background: #edf3f6;
  border-left: 4px solid var(--rust);
  border-radius: 6px;
}

.lead-form {
  display: grid;
  gap: 1rem;
  padding: 1.25rem;
  background: var(--white);
  border: 1px solid var(--line);
  border-radius: 8px;
  box-shadow: var(--shadow);
}

.field-pair {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1rem;
}

label {
  display: grid;
  gap: 0.45rem;
  color: var(--field);
  font-weight: 720;
}

input,
select,
textarea {
  width: 100%;
  min-height: 46px;
  padding: 0.75rem 0.85rem;
  color: var(--ink);
  background: var(--paper-strong);
  border: 1px solid var(--line);
  border-radius: 6px;
  font: inherit;
}

textarea {
  resize: vertical;
}

input:focus,
select:focus,
textarea:focus,
.button:focus-visible {
  outline: 3px solid rgba(214, 155, 58, 0.4);
  outline-offset: 2px;
}

.checkbox {
  grid-template-columns: auto 1fr;
  align-items: start;
  gap: 0.7rem;
  font-weight: 560;
}

.checkbox input {
  width: 1rem;
  min-height: 1rem;
  margin-top: 0.25rem;
}

.form-button {
  width: 100%;
  min-height: 52px;
  font-size: 1rem;
}

.form-status {
  min-height: 1.5rem;
  margin: 0;
  color: var(--muted);
}

.form-status[data-state="success"] {
  color: var(--green-dark);
}

.form-status[data-state="error"] {
  color: #8b2c1f;
}

.site-footer {
  display: flex;
  justify-content: space-between;
  gap: 2rem;
  padding: 2.4rem 5vw;
  color: rgba(255, 250, 240, 0.72);
  background: var(--ink);
}

.site-footer p {
  margin: 0.35rem 0 0;
}

.site-footer a {
  color: var(--paper-strong);
  text-decoration: underline;
  text-underline-offset: 0.2rem;
}

.plain-page {
  background: var(--paper-strong);
}

.plain-content {
  width: min(780px, 100%);
  margin: 0 auto;
  padding: 4rem 5vw;
}

.plain-brand {
  color: var(--ink);
  margin-bottom: 2rem;
}

.plain-content h1 {
  color: var(--ink);
}

.plain-content p {
  color: var(--field);
}

.plain-content .button {
  margin-top: 1rem;
}

@media (max-width: 980px) {
  .site-header {
    position: absolute;
  }

  .nav {
    display: none;
  }

  h1 {
    font-size: 3.45rem;
  }

  h2 {
    font-size: 2.35rem;
  }

  .split-text,
  .fit-layout,
  .diagnostic-layout,
  .offer-grid {
    grid-template-columns: 1fr;
  }

  .pricing-strip,
  .capability-grid,
  .journey-list {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }
}

@media (max-width: 680px) {
  .site-header {
    min-height: 64px;
  }

  .hero {
    min-height: 86vh;
    padding-top: 6rem;
    padding-bottom: 3rem;
  }

  .hero-bg {
    background:
      linear-gradient(90deg, rgba(15, 17, 15, 0.96) 0%, rgba(15, 17, 15, 0.82) 100%),
      url("/assets/hero-growth-ops.png") center / cover no-repeat;
  }

  h1 {
    font-size: 2.35rem;
  }

  h2 {
    font-size: 2rem;
  }

  .hero-copy {
    font-size: 1.05rem;
  }

  .hero-facts {
    display: none;
  }

  .section {
    padding-top: 4rem;
    padding-bottom: 4rem;
  }

  .pricing-strip,
  .capability-grid,
  .journey-list,
  .field-pair,
  .fit-columns {
    grid-template-columns: 1fr;
  }

  .site-footer {
    flex-direction: column;
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  *,
  *::before,
  *::after {
    transition-duration: 0.01ms !important;
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
  }
}
